Conference Programme

General Conference • Wednesday, 22 March
Track H  •  Track I  •  Track J  •  Track K
Special Conference: The Book Trade in 2010

Plenary Session
09:00 - 10:00
Web Tool for All: Search Engine Watch
Danny Sullivan, Author & Editor, Search Engine Watch
Danny Sullivan shares his expertise and compares major developments with search engines.  How are they making more use of human editors?  To what degree is non-textual information such as link analysis and user tracking being used?  Will index size grow?  Get updated on the overall search trends and where we may be going over the next few years.


Session H-1
10:15 - 11:00
Searchers & Search Engines
Mary Ellen Bates, Bates Information Services, USA
The author of Super Searchers Do Business: The Online Secrets of Top Business Researchers not only shares their secrets, but presents her own views of search engines and searching techniques.

11:00 - 11:30
Coffee Break—In the Exhibition Hall
Session H-2
11:30 -12:30
Talking about Search Engines
Moderator: Danny Sullivan, Calafia Consulting & Search Engine Watch, UK
Panel: Representatives of key search engine providers
This session provides an interactive look at search tools from the creator/provider and user perspectives. Listen to search engine providers address how their search engine is designed, how sites are selected, and how many are included, how frequently they are updated, what search refinement techniques they use, and what kind of changes and new features/functions are planned.

12:30 - 14:00
Lunch Break
Session H-3
14:00 - 14:45
Fluctuations in Document Accessibility
W. Mettrop, Centre for Mathematics and Computer Science, The Netherlands
P. Nieuwenhuysen, Free University of Brussels, Belgium
H. Smulders, Infomare, The Netherlands
Search engines are often compared on the basis of their sizes; i.e. the documents indexed in their databases. But, does a bigger size always result in a higher recall?  This presention shares the results of an evaluation of 12 engines: Alta Vista, EuroFerret, Excite, HotBot, InfoSeek, Lycos, MSN, NorthernLight, Snap and 3 national Dutch engines: Ilse, and Vindex on the basis of two characteristics related to size: the degree to which all document elements are indexed and the degree to which an engine retrieves all relevant documents that are available in its database? Is a result always complete?  Come, hear the details of why they
believe documents are often not retrieved reliably and that unexpected and annoying fluctuations exist in the result set of documents retrieved by most search engines.
Session H-4
15:00 - 15:45
Finding Resources on Your Web Site
Brian Kelly, UKOLN, UK
Many organisations are prepared to invest significant amounts of money on the design of their Web site, but fail to devote adequate resources to site indexing software, which many visitors to a Web site will use to find the resources they are looking for. This session reviews the approaches to the provision of indexing software made within one community (UK University and Colleges) and identifies the advantages and disadvantages of the various approaches including the use of licensed software such as Ultraseek, free software such as ht://Dig, and use of remote indexes such as Freefind and Infoseek. It discusses the fact that Web site indexing software, in isolation, is not sufficient to satisfy the needs of the end user, and consideration should be given to such issues as cross-searching and interoperability with non-Web systems.
Session H-5
16:00 - 16:45
Multilingual Capabilities of Search Engines
Vadim Stepanov, Moscow State University of Culture and Arts, Russia
One of most significant challenges for the Internet in a multilingual environment is the finding of materials in different languages. This session considers how to find materials in different languages; how to retrieve documents in a defined language only; how the user can choose an interface in a desired language; how to work with multi-coding languages; how to translate a query, search results, or a document itself. It discusses test results relating to the multilingual qualities of a number of search engines including famous world wide ones and relatively small regional/national search machines. In addition it focuses on what directions need to be taken to improve multilingual abilities in the future.

PreConference     •     Monday     •     Tuesday     •     PostConference


Session I-1
10:15 - 11:00
Information Underload: Web Designing for People with Disabilities
Julie Howell, Royal National Institute for the Blind, UK
The growth of the Web has enabled people with serious sight problems to read and enjoy a great wealth of information previously unavailable to them. However, design is critical. Since the needs of people with poor sight vary considerably, Web sites should be flexible in design, enabling the individual to adjust the text and colour settings to suit their needs. People with very little or no vision, read Web pages with the help of “access technology,” which is installed on their own computer. ‘Synthesised speech software’ reads the content of Web pages aloud through a speaker, and Braille software outputs the text to a handheld, retractable Braille display, so that the Web site can be read by touch. Careful Web site design is paramount for people reading Web sites in these ways. This session focuses on attractive, dynamic designs, which are fully accessible and designed intelligently to benefit all Net users, not just those with disabilities.

11:00 - 11:30
Coffee Break—In the Exhibition Hall
Session I-2
11:30 - 12:30
Access Challenges: Disabled Students & Older Adults
Kerstin Olofsson, Umeå University, Sweden
Kay Flatten, Chepstow Library, UK
To give disabled students a better chance to use the university library, the first speaker created workplaces assistive technology including adaptive technology such as VisAbility, JAWS, Infovox and ZoomText. Olofsson presents a case study of how disabled students accessed the Internet and shares experiences. MCC Public Library Webwise taster sessions raised Internet awareness and developed computing skills in members of the public and library staff. During the first campaign, it was recognized that older adults have unique needs that the IT hardware configuration and the staff support skills were not prepared to handle.  A subsequent campaign focused on older adults with pre-planned activities and actions that are highlighted by Flatten along with the experience and results of this later campaign.

12:30 - 14:00
Lunch Break

PreConference     •     Monday     •     Tuesday     •     PostConference


Session J-1
14:00 -14:45
End User Training: Virtual Training for Real Live Users
Gretchen Leslie, Senior Information Specialist, Intel, USA
Barbara Herzog, Technology Project Manager, SilverPlatter Information,USA
Carole Myles, Director of U.S. Sales and Customer Relations, SilverPlatter Information, USA
This presentation covers the creation of Internet-based training modules for knowledge workers. It demonstrates how the Intel Library partnered with SilverPlatter to create a new training strategy and tool for remote end-user training on the Web-based INSPEC WebSPIRS product. Intel gave the incentive to create new ways to conduct training, and SilverPlatter staff took it a step further, developing not just a training tool, but one that was interactive and Web-based. The presenters review not only how the tutorial served to familiarize users with the technology, software and database, but how it ensured that the products were used regularly and effectively, supporting the choice the library made in selecting the products and technologies it did. Given the number of choices available to researchers, librarians need tools such as this to encourage users to make use of “authoritative” resources, to distinguish them from those that are available for free over the Internet, and to value them.
Session J-2
15:00 -16:45
Training Roundtable
D. Scott Brandt, Technology Training Librarian, Purdue University Libraries, USA
Catherine Brophy, Littlehampton Community School, UK
Christian Hasiewicz, Bertelsmann Foundation, Germany
Peter Larsen, Royal School Library &  Information Science, Denmark
Elizabeth Dupuis, University of Texas at Austin, USA
Jennifer Dorner, Ball State University, USA
This interactive session presents training case studies from school, public and academic libraries and highlights cross-curriculum research projects across a school network, cyber clubs, finding and growing qualified training staff, practice-oriented tools for developing library staff into trainers and turning students into practitioners. The panel represents expertise in growing a cyber position as well as a presence; fostering partnership and joint projects between business and education institutions; building and using Web-based interactive online tutorials; and using strategies for creating values and sense of mission as an alternative to “teaching the Internet.” Listen to their thoughtful experiences and ideas, share their wisdom, and engage in their diverse and sometimes provocative insights.

PreConference     •     Monday     •     Tuesday     •     PostConference

This track helps us contemplate some of the new developments within the information and information technology industries. It brings together an array of speakers who look at some of the new developments and the resulting information strategies and roles.
Session K-1
10:15 - 11:00
Product Searching with Shopping Bots
Jennifer Rowley, Edge Hill University College, UK
Information retrieval has taken on a new meaning with the advent of product searching in electronic commerce. Shopping bots are one category of bot, or intelligent agent, that are specifically designed to support users in the location and evaluation of products. This session reviews the information retrieval facilities offered in a number of shopping bots. It reflects on the impact of information retrieval facilities on the options, and the potential success of consumer search strategies.

11:00 - 11:30
Coffee Break—In the Exhibition Hall
Session K-2
11:30 - 12:30
Making Money with The Net
Peter Scott, Manager Small Systems, University of Saskatchewan Library, Canada
Libraries can benefit financially from the growing world of electronic commerce now available on the Internet. Using real-world examples, this session looks at how libraries can support their programs by running affiliate, clickthrough, per-impression, and commission advertising on their Web sites, OPACs, and resources pages. Discover how your own resource purchasing can benefit other libraries around the world.

12:30 - 14:00
Lunch Break
Session K-3
14:00 - 14:45
Librarian/IT Collaboration
Miriam Drake, Georgia Tech, USA
Librarian/IT collaboration represents a strategic partnership that must work well to insure that Information systems will be effective, useful and productive for users. Each person involved in information systems development and implementation brings unique skills, knowledge, resources and needs to information projects and programs. This session explores the differences in how librarians and information technologists think about information systems, design, content, functionality and implementation as well as the strengths and competencies each group brings to the program. In addition, it provides strategies on how groups can work together to achieve common goals.
Session K-4
15:00 - 15:45
Constant Change: Habits for Continuing To Be “Experts”
Gail Stahl, Boston Consulting Group, USA
The Internet and WWW have changed the scope and pace of professional development and growth. It is no longer sufficient to view professional development as a commitment to attend a conference and join a committee. Today professional development means much more. The range of skills and competencies goes from knowing the latest “cool” browser search techniques to training reluctant and confused end-users. This presentation offers “new” habits to help information professionals maintain and increase their current knowledge and skills and discusses the benefits of changing from traditional to more proactive habits.
Session K-5
16:00 - 16:45
From Library to Knowledge Centre
Graham Beastall, Soutron Ltd, UK
This presentation covers the practical as well as the theoretical steps associated with taking a traditional library and moving it to become a knowledge centre at the heart of a corporation’s information structure, thus raising the profile of the librarian/information officer. Case studies are included.
Special Wednesday Conference for Book Publishers, Booksellers, and Others Interested in the Future of the Book Trade

The Book Trade in 2010 • Click here for details

PreConference     •     Monday     •     Tuesday     •     PostConference